Specialist suppliers of netting equipment, Collins Nets, choose Key Digital for strategic marketing direction.
Collins Nets is a family owned company in Dorset, having been in business for over 30 years. The firm who are based near Bridport, specialise in the manufacture and supply of nets for the fisheries, sports and game keeping industries. They are also a leading supplier of perimeter netting to golf courses. 10 years ago, the business was expanded and moved to the barn site at Uploders where it is situated today.
As the net making company has grown over the years, they have expanded their range of products. They are the largest UK stockist of game rearing supplies including: bird netting, Alke Gas Brooders, Shelterflex sheeting and galvanised wire netting.
Having been approached by Colins Nets for assistance with their online marketing, we met for a digital strategy day. The successful business impressed us with the great level of pride they put in to provide the highest quality products with fast delivery.
We have recently begun working with Collins Nets on a digital roadmap to achieve continued and sustainable growth. This will involve the use of a multi-channel digital approach to increase visibility of the company and its services. We’ll provide expertise with a combination of search engine optimisation, social media, email marketing and content writing. A full website review will also be carried out to identify optimisation opportunities in line with their business objectives.
Business owner Dawn Russell said “as our online sales continue to grow we knew we need to partner with a local agency to support us with this increasing demand. Key Digital were the only choice for us with this role. Not only are they experts in supporting our WordPress site from both technical and marketing perspectives, they are only a short distance away from us so I know I can easily pop in to their office and chat through any ideas and projects we want to work on.”
Client Manager Toby McConnell said “as soon as I started talking with Dawn about her business I knew we would be a great digital partner for Collins Nets. Even though they are already market leaders with many of their net products, with over 700 product lines there is a lot of opportunity for them to increase their online visibility and authority. We are relishing the chance to make this happen. We have already seen some good increases in traffic and Google search position and have also installed a new payment method.”
We are very much looking looking forward to helping Collins Nets improve their online credibility and authority of the already well-established business.