A proud moment for the team! We won the Innovation Award at local awards event

We are delighted to have won The Best Use of Innovation Award (sponsored by Battens Solicitors) at the inaugural Dorchester & Poundbury Business Awards 2021.

The awards ceremony took place at the historic Minterne House on Thursday 24th June with a celebration of the first achievements of businesses in the local area.

The event began with a welcome from Lord Digby, which was followed by an introductory speech from the Mayor of Dorchester. We were also treated to a video link message from local celebrity Julian Fellowes.

Dorchester & Poundbury Business Awards 2021

Mobile App Innovation

We are particularly proud to have received recognition in the Innovation Award category. The Discover Dorchester app which launched this summer showcases the versatility of our Holidaymaker App digital guest experience platform.

The bespoke app platform built over the last 18 months shows incredible digital innovation for the hospitality sector, enabling many contactless features at a critical time for businesses to survive through uncertain times.

Dorchester & Poundbury Business Awards 2021

The versatility of Holidaymaker has meant that the app can also be deployed as a destination app, perfect for a town like Dorchester.

Using the Holidaymaker platform, the pioneering Discover Dorchester app has been developed by Key Digital in partnership with Dorchester BID and Dorchester Town Council.

The app aims to bring footfall back to the high street by showcasing all the town’s attractions, shops and places to eat. Discover Dorchester advertises all Dorchester has to offer to locals as well as a wider tourism angle. The free-to-download app also utilises push notifications to provide key information and updates in the town including events and special offers.

discover Dorchester app

Holidaymaker was developed during lockdown in response to what we were seeing in the marketplace. I am thrilled that the award recognises the talent and hard work of the Key Digital team in creating this innovative guest experience platform and rolling out the Discover Dorchester app.

David Lakins, Managing Director, Key Digital

About Dorchester & Poundbury Business Awards 2021

The organisation has been set up to promote the diverse range of businesses, hospitality venues and professional services in Dorset’s county town and nearby Poundbury.

Find out more about the event and a list of all the winners here.