Background to the project
Set within a stones throw from Dorset’s Jurassic Coastline, West Dorset Leisure Holidays launched a new development of 24 privately owned lodges within their Larkfield Holiday Park.
Built for the discerning holiday home owner, the Jurassic Retreat development offers the very best in luxury lodges, just five minutes from the beach.
WDLH came to us with the vision of creating a sales brochure website which really showed off this luxury location.
Jurassic Retreat needed to stand out and work on its own, without the crutch of West Dorset Leisure Holidays park websites. It also needed to generate holiday home enquiries and give their sales team genuine leads.
In the ever-changing world of web development & design, one thing has remained a constant – good imagery sells. If you can showcase your products with the best possible photography you’re going to raise people’s interest. WDLH have a wealth of talent working for them, and none more so than their marketing manager & internationally published photo & videographer, James Loveridge.
We knew James’s skills would play a huge role in the web build and so we wire-framed & designed with big imagery in mind. Showing off the Jurassic Coast, surrounding areas & of course the lodges themselves.
Once again we looked towards the WordPress platform to give WDLH a simple, tried & tested CMS that they were familiar with.
A simple, yet effective dedicated sales website for WDLH to focus wholly on their new development without the distractions of the day-to-day holiday park business. We gave Jurassic Retreat some massive photo real estate, which really gives the sales team options to show off their amazing lodges. Each listing has a breakdown of lodge specifications & galleries, all easily input via a customised WordPress interface.
Key Project Facts
- Beautiful photography – making the most out of Jurassic Retreat’s location and surrounding areas with professional drone shots
- 96/100 – Google Pagespeed Score
- Clean Design – A simple, clean design that gives both users & admins a great experience
Very pleased with the website team Key, thank you!James Cox, General Manager